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Building a small business SEO is not an easy task because every other big business would seem bigger and very intimidating. However, you can grow up your small business and make it have optimal SEO that would compete with the big businesses. There is really no scarcity of opportunities for small or medium businesses to compete in the search engine market. If you reflect on the fact that close to forty percent of searches always include local intent and the fact that the search engines are now using the available local results even when the user does not absolutely request them, then you will understand that as a small business, this is a big opportunity for you. As far as you have a domain, and your hosting is a clear one and you also have some pages of content on your website, then you are definitely ready to draw the visitors to your website. Based on the fact that you are small, you have to be smarter than most other businesses. You may begin to wonder how you can go about it, well, the good news is this; you do not need any magic, itís all in your power to achieve.
The first thing that you should do to have a small business SEO is to localize the content in your website. There is no shame in mentioning your location on your site, itís not ideal to make that information a secret to your customers and even the search engine. Let people know where you are living, where you are from, and where you work. This is basic information that your customers and potential customers are entitled to. Let them also know your target market, the time that you operate, what area do you specialize in and how the people can locate you. On your home page, information such as what you do, where you are, will assure your visitors that you are indeed in business. Of course, nobody would want to transact business with someone in the thin air. This would also give the search engineís local algorithms something it can chew on. Your ĎAbout pageí on the other hand should tell people about your business and also where you are situated. This has a way of creating trust in the heart of visitors and it also makes it a fantastic citation for the search engine.
Your contact page should include your location, the cities you serve, a map, email address, phone number, hours, directions, fax number and any other information that you think would be necessary for getting in touch with you. The next thing that you must do to get your small business SEO ready is to create and claim your business listings. This is very important as your business listings can be hijacked if it is not claimed and this could lead to the closure of your business. These are what you need to get your small business SEO ready and following these might be the catapulting factor that your business needs to get to the top ten on the search engine.
To learn more about how to make your small business success or how to be a successful webmaster, submit your site today.